Founded in the Fall of 2002, the former fashion heads of the now well-known Creative Recreation were dissatisfied with what the industry was offering.

They set out to create a high quality footwear line that addressed the needs of an emerging lifestyle consumer. They wanted to design footwear that they would like to wear. By combining the best attributes of different footwear categories, the comfort of a sneaker with the materialisation of a dress shoe, the ultimate crossbreed of lifestyle footwear was born.

Creativity is a key element throughout the company, and invention lies at the heart of the brand. Their passion for pioneering this market 10 years ago is the driving force inspiring Creative Recreation to continually recreate the future of lifestyle footwear today.



“We want to Inspire”


Autumn/Winter 2012 Campaign