When you invest in some luxury footwear, you need to know how to care for them. You can extend their life and keep them looking their best for as long as possible, here is how:

Break them in

Before you get your new shoes wet, wear them in good conditions 3 or 4 times. This will allow the leather soles to collect dry grit which aids water resistance and can help prolong the life of your new shoes.

Rotation is key

Natural leathers will absorb moisture readily so give your shoes at least 24 hours to dry out naturally after each wear. This is also a great excuse to have plenty of pairs in your rotation.

Choose wisely

Creams, oils and waxes can help to keep the leather supple, avoid cracking and enhance water resistance. Leather will absorb colour very easily though, so select a colour as close to that of your shoes as you can. If you’re feeling adventurous, you can also use darker polish to give an antique look.

Avoid puddles

Avoid moisture wherever you can. If you get caught in a storm and you do get your shoes wet, allow them to dry naturally, away from direct heat for at least 48 hours. Shoe trees or newspaper can help to draw out the moisture naturally and avoid the cracking and damage that direct heat causes. Keeping your shoes dry will reduce the rate at which they wear and prolong their life.

Clean me

When your shoes are ready for a clean, start by removing all excess dirt with a damp cloth or brush. Next, apply plenty of polish or cream to the upper of your shoes, ensuring seams and the welt are well covered. Leave this to soak in overnight. Finally, polish off the excess and shine your shoes up.

Get the horn

Always use a shoe horn when putting on your shoes. This will help to retain the structure and shape of your shoes.

Call in the professionals

If well cared for, premium quality shoes will last a lifetime. When you can feel that the front portion of the sole is softening, get them professionally repaired before they’re too far gone.

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