Created in Sweden in 2001 Nudie is well on the way to establishing itself as one of the best denim brands out there. Forged from a pure love of the fabric, taking the view that nothing ages quite as well as good denim, the brand started out with just four different jean fits, a couple of sweaters and a jacket. They’ve certainly come a long way since then, expanding from the streets of Gothenburg to a whole host of stores across the world.
The team behind the Nudie brand are out and out denim enthusiasts, all of their jeans are 100% organic and made in Fair Weave approved factories. The products are designed to stand the test of time and Nudie will even go as far as repairing your old jeans for you, with the belief that a few patches only add to the overall story making each pair totally unique.
The collection for A/W’14 “Dirty Realism” takes inspiration from Charles Bukowskis novel “The Post Office”, and is once again comprised of timeless pieces made to withstand whatever life may throw at you.