This season it is all about denim, whether it is double denim, denim details & accessories, fabrics with a denim-like appearance or washed denim jeans, now is the time stock up on one of menswear’s most beloved fabrics. Denim can be incorporated in to many different styles and it goes without saying that denim jeans are without doubt the most versatile item of clothing that a man could own (and the most essential!) but if you’re looking to freshen up your denim look, then check out our guide below on some of this season’s top denim styles.

Menswear outfit grid

Denim & White

It is no secret that blue denim’s best friend is white – the combination of the two creates the perfect light and bright look for the summer and is a fool-proof pairing that you really can’t go wrong with. This season, white (as well as pale shades) is a colour trend in itself, which has meant that the timeless union of denim and white is topping trends once again.


Featured: Pretty Green Stone Upton Bomber Jacket, Fred Perry White Oxford Pique Stripe Shirt, True Religion Tony Skinny Fit Washed Denim Jeans, Polo Ralph Lauren Jermain White Leather Trainers.



Distressed Denim

When it comes to your jeans, distressed or washed denim is the way forward this summer, particularly in lighter shades of blue. Don’t be afraid of the word ‘distressed’ however, as this doesn’t necessarily mean torn to shreds, or even ripped at all… go for a pair of jeans with subtle distressing or a worn look and pair with some of this summer’s key colours – khaki, beige, white or off-white.


Featured: Pretty Green Khaki Jetson Jacket, Pretty Green White Printed Crew Neck T-Shirt, True Religion Rocco Indigo Distressed Relaxed Skinny Fit Jeans, Polo Ralph Lauren Churchstone Pure White Trainers

Menswear outfit grid


We have come to love denim so much that we have decided that denim itself isn’t quite enough. If denim jeans and shirts aren’t fulfilling your needs for the indigo dyed fabric, then you can stock up on tee’s, polo’s and various other items that have the appearance of denim without the heavyweight feel, such as this Indigo Wash Polo Shirt from Ralph Lauren.


Featured:  Polo Ralph Lauren Dark Indigo Wash Custom Fit Polo Shirt, True Religion DCOM Faded Slate Rocco Moto Jeans, Asics Gel-Kayano Evo Indian Ink Suede Trainers, Ray-Ban Tortoise Deep Brown Wayfarer Sunglasses

Menswear outfit grid

Denim Details

If you want to express your love for denim with more than just your jeans, then keep your eye out for clothing with denim (or denim-look) details such as this pocket tee from Boss Orange. It doesn’t have to stop there either, as you can always add a denim accessory… just be careful not to overdo it!


Featured: BOSS Orange Tred White Pocket Crew Neck T-Shirt, BOSS Delaware3 Charcoal Grey Slim Fit Jeans, Adidas Originals White Stan Smith Lea Sock Trainers, True Religion Dark Indigo Super T Stitched Denim Bucket Hat


Don’t forget to have a look at our Denim Guide packed with all the terminology and care you need for your own denim.

The denim guide